AI Insights · Timothy · January 2025
Top 5 Social Apps on Android in Guatemala: Q4 2024 Analysis
Explore the performance trends of the top social apps on Android in Guatemala during Q4 2024, highlighting key metrics like downloads and active users.
The fourth quarter of 2024 saw fascinating trends among the top social apps on the Android platform in Guatemala. According to data from Sensor Tower, these apps displayed varied performance in terms of downloads, revenue, and active users.
TikTok - Videos, Shop & LIVE experienced a notable increase in weekly downloads, peaking at approximately 45.5K in late December. The app's revenue also climbed steadily, reaching around $27.8K by the end of November. Active users remained consistently high, fluctuating between 3.8M and 4M throughout the quarter.
Facebook showed a steady increase in weekly active users, surpassing 4.8M in early December. Downloads peaked at nearly 37.8K by late December, while revenue saw a slight dip, settling around $1.1K in the final week.
TikTok Lite - Save Data & Fast maintained a consistent user base, with active users peaking at approximately 474K in early December. Downloads reached around 34.6K in the final week of December, and revenue experienced a gradual increase, ending the quarter at $173.
Instagram demonstrated stable growth in active users, reaching over 3.2M by the end of December. Downloads showed a positive trend, peaking at about 28.3K in late December, while revenue fluctuated slightly, ending the quarter at approximately $1.4K.
Facebook Lite saw an upward trend in downloads, peaking at around 27.4K in the third week of December. Active users increased significantly, reaching over 423K by mid-December.
These insights, sourced from Sensor Tower, highlight the dynamic nature of social app performance in Guatemala. For further details and more comprehensive data, visit Sensor Tower's platform.
